Another big media acquisition in Ukraine on the eve of the parliamentary elections has provoked heated discussions and led to mass resignations of journalists. The cause of this uproar in the Ukrainian media world relates to another media acquisition by the controversial Viktor Medvedchuk. His description in the country usually varies from that of “grey cardinal” to “Mephistopheles of Ukraine’s politics.” Medvedchuk is recognized as the main Kremlin voice in the country. After the Euromaidan Revolution, the US introduced sanctions against him, as his actions were perceived as a threat to peace, security, sovereignty and territorial integrity of Ukraine. So who is Medvedchuk, why is his persona perceived negatively and what might his recent activities mean for Ukraine?
“Officially now the TV channel ZIK belongs to Medvedchuk and I am broadcasting the last issue of the weekly program Detali [Details] and going to look for a new job,” stated Roman Nedzelskyi, editor in chief of the news on ZIK.The Babel online media outlet talked to some of the channel’s employees who said that 90% of journalists who are shown on screen during programs intend to leave. Vaktang Kipiani, an author of a historical program screened by the channel even called Medvedchuk an “enemy of Ukraine.”
When news of the acquisition appeared, Kosak also commented that he was going to unite ZIK and his two other media sources - TV channels 112 Ukrayina and NewsOne - into one holding, Novyny (News). The two already have earned a tainted reputation as pro-Kremlin organs. It is expected that all three will promote the Opposition Platform on the eve of the 2019 parliamentary elections. So far, polls predict around 12% support and second place for the party.
A cog in the Soviet machine

“When Stus met with the lawyer appointed for him, he already felt that Medvedchuk was a person of an aggressive Komsomol type, that he did not defend him, did not want to understand him, and in fact was not interested in his case. So Vasyl Stus rejected this lawyer,” according to Euhen Sverstiuk, Ukrainian philosopher, writer and another Soviet political prisoner.However, rejecting Medvedchuk did not help, as he remained Stus’s lawyer. Researchers digging into the case later confirmed that in fact, Medvedchuk was not defending his client. In May 2019, a book titled The Case of Vasyl Stus was published. It contains documents from the KGB archives, including protocols of the court hearings, searches, and interrogations, memories of colleagues, witnesses, and Stus’ letters from prison.
“Even in Soviet proceedings, a lawyer had relatively wide opportunities. However, Medvedchuk did not file any petition nor call on any witnesses. However, when the lawyer came to speak during the debates he said: ‘I consider the qualification of his actions as right,” Vakhtang Kipiani, who edited the book, told.According to the journalist, Medvedchuk could not save Stus, as the decisions on dissidents were not made in a Kyiv court, but by the Moscow KGB. However, Medvedchuk could have gone down in history as an honest man, rather than choosing to serve the system. Medvedchuk’s place in history should also have been reflected in a film devoted to the poet. The production of the film, which is scheduled for release in September 2019, was accompanied by controversy: the scene of the last court hearing and Medvedchuk’s recognition of the accusations was cut out. According to the director, it was not the only episode which was cut due to wishes from Stus’s relatives, long duration, and judicial nuances. Medvedchuk in his turn called the story around the film an “American provocation” and said that his involvement in the poet’s fate was twisted. When commenting on the case after the Soviet Union’s collapse, Medvedchuk said that under the circumstances he could not have acted differently. The media has on numerous occasions ascribed him cooperation with the KGB, which Medvedchuk has denied.
Independent Ukraine politician

“I also perceive them negatively,” the politician answered the journalist’s comment that people perceive him negatively. “60% of our people consider Russia as an aggressor, I do not think so. Should I be among this 60 %? No, I’ll be among the other part,” concluded Medvedchuk.
Putin's number one friend in Ukraine
During the Euromaidan Revolution, protesters associated Medvedchuk with the attacks happening at the time. Afterward, Medvedchuk became the main voice of Vladimir Putin in Ukraine. However, the two are related not only by politics. In 2004, Putin became a godfather to Medvedchuk’s daughter. Since the end of 2014 Medvedchuk has been involved in the issue of hostage exchanges in the de-facto war which Russia initiated in Donbas. In fact Medvedchuk himself does not recognize Russia as an aggressor. In February 2019, the Ukrainian Prosecutor General Office (GPO) opened criminal proceedings against Medvedchuk according to articles on state treason and encroachment upon the territorial integrity and inviolability of Ukraine. The case is related to Medvechuk’s statements on the need to create a so-called "Autonomous region of Donbas." The politician made the statements during the Opposition Platform’s congress at the end of January 2019. The materials of the case were handed to the Security Service of Ukraine (SBU). Medvedchuk himself commented that his position on the peaceful resolution of the conflict fully complies with the Ukrainian legislation. More than four months later the GPO applied to the SBU to accelerate the expertise. Meanwhile, the politician has high chances of being elected to the next parliament.The reaction of the media community
The media community in Ukraine regards the acquisition of the ZIK TV channel as a threat to national security. The media movement Media For the Conscious Choice called on the National Council on TV and Radio Broadcasting, Security Services, the president and Ukraine’s authorities to act in this matter.“We consider that concentration of a news resource in the hands of a particular pro-Russian political force will become in fact an instrument of influence, whose aim is to provide support for political forces affiliated with it during the elections. The more threatening fact is that these channels [ZIK, 112, and NewsOne] distribute Russian propaganda, which is the logical continuation of Viktor Mevedchuk’s personal stance who, despite Ukraine’s and the international community’s official position does not consider Russia as an aggressor,” says the statement.Additionally, the statement refers to the monitoring of the media watchdog Detector Media. According to it, after the channels 112 and NewsOne fell under the control of Medvedchuk’s inner circle, they started to actively distribute manipulative messages and disinformation affirming the Kremlin agenda.
“Also these channels are actively involved in the campaign for the opposition platform Za Zhyttya, the representatives of this political force are the most invited guests on air, they even present programs,” the statement says, concluding that it is expected that the same should be expected now at the ZIK TV channel.According to the Industrial Television Committee, in May all the three media outlets had around 3% TV viewing share among the city audience 18-54 age group. Compared to the market leaders, these figures are relatively low. But only at first glance. The three channels only have political and news content, with no entertainment at all. According to Tetiana Popova, an expert in the field, 70% of top political talk shows are hosted by the three Medvedchuk-related channels. Also, the three broadcast 20% of the top news programs. Popova summarizes that 45% of the top information programs of the country are broadcast by the holding, a pretty sizeable result taking into consideration the fact that 74% of people get the news primarily from TV. Mykola Knyazhytskyi, an MP with a media background told liga.net that ZIK was not bought for the elections, but for long term plans for demoralizing the population and for additional hybrid threats within the country. A person from Medvedchuk’s inner circle explained the media the other reasons of the recent acquisition. Among them, ZIK has influence in the western part of Ukraine, a politically active region which Medvedchuk wants to have an influence on. The second reason named by the source is that the politician cares about his image. In Western Ukraine, he is currently perceived as being nothing else than a “separatist” and a person whose godfather is Putin. Some political experts would relate his return to the public area to the support of then-president Petro Poroshenko. The latter chose to build his presidential campaign on fears of Russia. Allegedly, in this script, Medvedchuk used to play the role of the personification of all the pro-Russian forces in Ukraine. This, conversely, would make Poroshenko look like the only alternative. But the presidential race took an unexpected turn, with the comedian Volodymyr Zelenskyy entering the stage and, eventually, winning.
Read also:
- “Savior of the nation”: how Poroshenko bets on fear of Russia in bid to get reelected
- In Ukraine, oligarchs set the election agenda using their TV