- Read more: The Surkov Leaks: Major report on Russia’s hybrid war in Ukraine published at RUSI Institute
- local ideological collaborators are indispensable. Only an insider to the Ukrainian situation could identify a narrative that would be so successful. The Kremlin would not be able to wreck a country from within if it didn't have willing collaborators.
- "trojan horse" narratives are indispensable. The Kremlin advances its goals under the guise of seemingly innocent and even beneficial causes. And it's often difficult to discriminate between a genuine cause and one that was designed by Russia.
- Bribing journalists to cover Kremlin-sponsored events (called dzhynsa);
- Creating a network of influencers all disseminating the same messages;
- Attempting to take over a Ukrainian media holding (the outcome is unknown, but it disseminates pro-Russian messages to this day);
- Considering establishing new outlets which would disseminate tailored messages to different audiences: a site for Ukrainian patriots telling them to abandon Donbas, an anti-war site to demoralize the nation overall, a site for promoting separatism in the southeastern regions and others (unknown whether this succeeded, but Ukraine does have a number of shady websites disseminating pro-Kremlin messaging);
- Vbrosy: injections of distracting information aiming to sow panic and confuse. Some of these were disseminated in social media with the help of specialized software.
- Demoralizing Ukrainians. Decreasing their will to fight. Not only against the war in Donbas by capitalizing on the very sensitive topic of war losses, but for their European future through the concept of “Eurorealism” - that nobody in the EU is waiting for Ukraine, and that the EU will make it all worse for Ukraine. When president Zelenskyy was elected, the number one expectation for him was to end the war quickly - and this is forcing Zelenskyy into a trap because it’s impossible to quickly end this war without capitulating to Russia.
- Creating divides between the general population and their leadership. Particularly, these focused on mocking and denigrating the post-Euromaidan government. The economic downfall from the war, inflation, higher tariffs made this easy. It’s hard to say how much Russia contributed to this, but Poroshenko’s government was extremely unpopular at the end of his term.
1. Extensive studying to reveal existing weaknesses |
1. Have fewer weaknesses, build a resilient society. Study Russia in our turn. Know its goals and its weaknesses. Build resilience - first of all, cyber resilience! |
2. Building loyalty to itself through the ideology of the “Russian world,” decreasing loyalty to Ukraine through historical and cultural myths, demonizing its leadership |
2. Build loyalty to Ukraine, increase democracy and trust in governance |
3. Using collapsed state authority for its own purposes |
3. Strong state vertical of power |
4. Using the weak state of the army for physical attacks |
4. Be prepared, build up the army |
5. Abusing civil liberties and freedom of speech for hybrid campaigns aiming to advance Russian agenda |
5. Adopt targeted legislature which would respond to concrete threats, such as punishment for collaborators |
6. Building “Virtual reality” to influence populations in target countries |
6. Promote a more convincing picture of reality; quick response of state officials to disinformation |
7. Spreading a “fog of war” |
7. Raise awareness about Russian actions |